People who decide to ditch their ‘9 to 5’ job in favor of starting a blogging business, e-commerce website, or finally writing and publishing a book on Kindle are almost always well-intentioned but may lack a true understanding of what it takes to be successful in business.
Of course it is good to set big goals and dream big, but surprisingly many business people at various stages of business development either don’t or can’t grasp what's fully required to hit their goals. Sure, generating a million dollars within five years from start-up is an admirable goal. However, do you know what it’s going to take to get there and ensure that you don’t become today’s “flash in the pan”?
With that in mind, here are five success tips that if followed will make you and your business stand out and help you reach your goals:
1. Be Yourself!
Your business is an extension of you, no matter how big or small it is at the present time. It will succeed or fail by how others perceive your brand, and ultimately how they feel about doing business with you. All aspects of your business (customer service, product creation, back office) should respect your values.
The old adage that people like to do business with people they "know, like, and trust" is even truer today. Even with the largest companies, people want to the see the CEO come out to represent the company and speak on behalf of it.
Authenticity is the key. You’ve got to be you, whether it’s the smooth, sophisticated type or the person with rough edges and an attitude to match. Only you know what works for you and your target audience, but the one thing that can guarantee failure is not being authentic.
2. Over Deliver
Set benchmarks for yourself with your products and services, and try to exceed them, simple as that!
This is especially important with your initial offerings, because a strong first impression may mean a host of customers for life. Just imagine the glee on people’s faces because they feel that they have cheated you! It’s your reward for having given so much value at such a low (or reasonably low) cost. Certainly, expectations will constantly be high, but that’s the way it should be.
Of course it is good to set big goals and dream big, but surprisingly many business people at various stages of business development either don’t or can’t grasp what's fully required to hit their goals. Sure, generating a million dollars within five years from start-up is an admirable goal. However, do you know what it’s going to take to get there and ensure that you don’t become today’s “flash in the pan”?
With that in mind, here are five success tips that if followed will make you and your business stand out and help you reach your goals:
1. Be Yourself!
Your business is an extension of you, no matter how big or small it is at the present time. It will succeed or fail by how others perceive your brand, and ultimately how they feel about doing business with you. All aspects of your business (customer service, product creation, back office) should respect your values.
The old adage that people like to do business with people they "know, like, and trust" is even truer today. Even with the largest companies, people want to the see the CEO come out to represent the company and speak on behalf of it.
Authenticity is the key. You’ve got to be you, whether it’s the smooth, sophisticated type or the person with rough edges and an attitude to match. Only you know what works for you and your target audience, but the one thing that can guarantee failure is not being authentic.
2. Over Deliver
Set benchmarks for yourself with your products and services, and try to exceed them, simple as that!
This is especially important with your initial offerings, because a strong first impression may mean a host of customers for life. Just imagine the glee on people’s faces because they feel that they have cheated you! It’s your reward for having given so much value at such a low (or reasonably low) cost. Certainly, expectations will constantly be high, but that’s the way it should be.
Read More: https://www.thebalancesmb.com/building-a-successful-online-business-2531659
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